You have chosen a profile image for your Instagram account and next you want to access some Instagram bio ideas and complete that important part of your account: the profile. One of your first tasks is to make sure that your profile settings are set on public (rather than private) so that your content is available to all.
Just as you choose a profile photo that will reflect your business in a strategic way, such as one of your products, your logo or another special image you want to display, your bio should also be well planned.
A link to your website is important because it gives a call to action for anyone who would like to reach out or contact you. You have 150 characters to use that will show up on your profile page.
Instagram bio ideas include info about your business, your products, what you do, what makes you different, something that will create interest or curiosity. The link to your website is then placed after your text.
To edit your bio, you simple tap on the Profile tab and go to ‘edit your profile’ at the top right corner of your screen. You can change your profile image, your user name or update your website link in the same way.
A note about usernames is worth mentioning. It is important to choose a username that is identifiable with your business in the beginning because changing user names creates confusion with the people that follow your Instagram account.
In order to grow the people that follow you, there are lots of ideas and strategies that you can implement. One is to connect your bio (profile) with other social networking sites like Facebook or Twitter or other social media sites where you may have followers.
Letting people know that you’re now on Instagram will jump start your activity there. On your mobile phone, you can edit your settings to be able to ‘share’ with third party networking sites that you want to integrate with your Instagram account.
Connecting your social networks is important because it increases your visibility and accessibility. Another idea is to tap on ‘Find Friends’ within your Instagram account on your mobile device to reach out to your Facebook friends directly.
Marketing on Instagram is fun and interactive. It won’t feel like work at all but your business will see the results. Explore the features that Instagram offers to help you connect with a new audience. You can update your bio (profile) as often as you like and can be coordinated with a product or service you are promoting.
Make sure your information is current so that your followers will get accurate information and can get in touch with you readily. People make quick decisions about whether the content will be useful when they land on a profile.
The last Instagram bio idea we will share in this article is to follow other Instagram users so that you will attract interest in your account as well. Follow your competitors, local news channels or other sites, and prominent users related to your market.
Look for our other Instagram articles to learn more about successfully marketing your business using Instagram.